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How Banks Can Ace Customer Experience In The Digital Age

Posted by Anna Mielczarek on 06-Dec-2018 07:30:00

Meeting demands and expectations of digital customers is not easy at all, in fact it seems that for many organisations, attracting and retaining customers by utilisng emerging technologies might be their greatest struggle. According to Gartner, 89% of companies will mostly compete on the basis of customer experience they provide, and financial institutions are no exception. Especially when we realise how easy it is to switch between banks thanks to the emergence of challenger banks which can provide their customers with paperless and seamless digital experience.

So, what is an outstanding digital banking experience that can help banks win over new customers, but at the same time keep the existing ones?

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Topics: Digital Transformation, Finance, Emerging Technology, Customer Experience