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B60 TV: How to Disrupt a Market With Mobile in Three Steps

Posted by Andrew Floyd on Feb 7, 2017 2:19:09 PM

B60 Chief Executive Chris Williams and Head of Sales and Marketing Pete Gatenby reveal how businesses can disrupt a market using mobile in three steps.

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Topics: B60 TV, Mobile Marketing, App Development

B60 TV: How to Measure the ROI of a Mobile App

Posted by Andrew Floyd on Jan 27, 2016 10:09:54 AM

Measuring the ROI of a mobile app isn't a simple task and investing in the development of a mobile solution certainly isn't cheap. That's why it's so important to determine the ROI in app development projects. 

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Topics: B60 TV, Mobile Marketing