Construction is one industry that is on the verge of transformation due to the growing potential for the application of mobile technology. According to Lynn Langmade, author of the Construction Productivity blog, “for construction companies that want to increase their productivity and grow their business, it’s critical not just to have a solid foundation on the ground, but also a solid foundation in the cloud”. This assertion is supported by Robert Ring, the associate editor of Construction Business Owner. “There are many ways in which both consumer mobile devices and specialized industry devices can improve efficiency in any workplace, but this is especially true for construction.”
Many medium and large organisations now have customer facing applications. The trick of course is
not just to have a beautiful, slick suite of applications, it is to have your target audience use the
applications, as regularly as possible, to execute real transactions.